About

Whether your goals are close at hand or farther away, word/cairns can help define the right course of action for your organizational or personal brand.

For nearly 35 years, the path I’ve been on as a copywriter and brand storyteller has shown me the importance of clear, accurate verbal communications.

And yet, words alone often are not enough. Why? Because the mind’s eye gathers input from the world around it. Stories stick and narrative builds when an engaged audience sees what you’re saying.

The word/cairns I unearth are dimensional and memorable with persistent staying power. Grounded in place and time, they’re adaptable to grow with your brand. Word/cairns stand out — true signposts, guiding your brand towards its ultimate purpose.